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Arterra premiumizes its Inniskillin and IMBZZL wines | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in April
By Christopher Lombardo

Inniskillin has been around for decades, while IMBZZL was launched just last year, but Arterra has given both wines re-imagined looks to emphasize their premium status.

http://strategyonline.ca/2022/04/22/arterra-premiumizes-its-inniskillin-and-imbzzl-wines/
 

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